El Tri may not be a household name in Monterey County, but for fans of rock en Español, they’re bonafide legends. And now, these founding fathers of the genre—who have been captivating audiences for over 40 years—are touching down in Salinas with the first ever Revolucíon Rokkera.

The one-day festival features a lineup of truly top-tier Mexican acts (Dopamina, Fobia, Molotov) and serves as a benefit for a number of local nonprofits, including the after-school music program Youth Orchestra Salinas. It’s also the culmination of a decade-long dream for organizer Abraham Ramirez.

Ramirez, who was raised in Salinas, has long envisioned creating a “Latin Woodstock” that would bring together generations of listeners to enjoy the best of rock en Español at an affordable price. Now a successful agronomist in the Los Angeles area, he finally found himself in a position to realize his vision—and to give back to his childhood community.

“This concert is for the people,” he says. “I know what it is to grow up in Salinas and what it is to be a kid there. I wanted to help create more opportunities for the future.”

El Tri frontman Alex Lora was excited to sign on. His political activism was ignited in the 1970s, when a culturally repressive regime forced the Mexican rock scene underground. He frequently performs at charitable functions, like the opening ceremony of the Parapan American Games (for physically disabled athletes) in Guadalajara later this year.

“The thing that keeps me rocking is to see the fans feeling happy and free, because that’s how I feel when I play,” Lora says. “It’s a magical moment only rock ‘n’ roll can give us. What will be better than using it to help the people who need it most?”

Even if your Spanish is limited to the items at your local taquería, Ramirez guarantees that you will still enjoy Rokkera. The variety of styles among the bands—Fobia recalls sensitive ’90s alternative groups like Oasis, while Molotov’s playful, political music channels hip-hop—is central to that appeal.

“It’s like bringing the Rolling Stones, Rage Against the Machine and Depeche Mode all on one stage,” Ramirez says. “That’s the magnitude and talent of these bands in the rock en Español world.”

Revolucíon Rokkera happens 3pm Saturday, Sept. 10, at Salinas Sports Complex, 1034 N. Main St., Salinas. $30. 800-549-4989, www.revolucionrokkera.com.